Blog Post

What is coaching and how does it work?

  • by Emily Bal
  • 06 Dec, 2020

Them: So, what do you do?

Me: I help middle aged people - mostly women, but not exclusively - realise how extraordinary they are so they know they can take control, create balance and be happy. I think I have the best job in the world!

Them: Oh, so what do you actually do?

Me: Well…

The history of coaching

If you’re anything like me until five years ago the word ‘coach’ conjured up an image of tracksuits, whistles and sporting events. Or posh buses.

Back in the 1970s life coaching drew inspiration from sport and the methodologies then evolved throughout the 80s. The real tipping point was when business coaching took off in the mid 1990s.

Coaching became a way of developing people in business. There was no longer such a thing as a job for life. The workforce was on the move, looking for the best opportunities, and businesses realised that sending someone on a training course wasn’t always enough. Coaching, however, was great at helping consolidate the learning.

By 2004 coaching had emerged as a distinct profession and now, in 2020, every other person on social media seems to be a coach of some sort.

This doesn’t worry me. In fact, it excites me because never has the time been better to take a good hard look at yourself and your life and make some decisions about which way you want it to go. And the best thing is there are loads of amazing coaches out there. Every coach is different, we all have different interests and niches and use a variety of tools and approaches.

Some people can do this kind of reflection easily on their own. They set goals, take charge of their life and career, are happy and thriving.

Whereas others can’t. They know that something is wrong but they just can’t put their finger on what it is. Or they know exactly what’s wrong but they go round and round in circles trying to figure it all out and get stuck and frustrated. And they find that working with someone else helps them see things differently and achieve far greater clarity.

What coaching is

I will answer this from my personal point of view because all coaches have their own approach. Conversations with me are led by my clients. They are energising, empowering and focus on getting stuff done. They are always confidential.

There is no script. 

Each coaching session is different from the last. As a coach I listen and respond. In some sessions I hardly talk at all. I’m just there as a sounding board. In others I ask lots and lots of questions and when a client thinks there surely can’t be another question, I normally ask another.

I might challenge my clients on what they’re saying or how they’re saying it because we’re all full of beliefs and assumptions that aren’t always true. Here's how this shows up...

I help my clients break down their goals into manageable pieces. They might have an ‘Aha!’ moment when the lightbulbs go off and everything makes sense. Or it might be more subtle than that.

I don’t hold my clients accountable for actions that they don’t take, instead I try and help them understand what it was that got in the way. When I’m pure coaching I don’t give advice either because when we find out something for ourselves it’s much stronger than if we’re told it. 

My clients leave sessions energised and excited. That problem doesn’t seem quite so big now and they know how they are going to tackle it with clarity and confidence. Their successes are all their own because they've taken the action to make it happen. And I'm on the sidelines cheering them on every step of the way.

What coaching isn't

Coaching isn’t therapy. I am not qualified as a counsellor and therefore it would be very dangerous to support someone who actually needs to unlock something from their past in order to move forward. Sometimes clients press pause with me to go into therapy and come back when they’re ready to take some positive action.

Coaching isn’t mentoring either. You’d get a mentor if you wanted to be told what to do and learn from someone who has been there and done that. Mentors may also use coaching techniques.

Coaching is as unique as you are. That’s what makes it so brilliant. Coaching is a chance to take some time to put yourself at the centre of your world, decide what's important and needs action and then do something about it. 

And that’s why I have the best job in the world.

Them: Right

Me: Have I answered your question?


If you'd like to learn more about me and how I became a coach then click here

If you'd like to learn more about my approach then click here

Latest posts

by Emily Bal 12 Oct, 2022
Most people want a bit more confidence I can guarantee your confidence will grow over the next 30 days if you take some action today using the mini project approach.
by Emily Bal 12 Oct, 2021
Having succinct answers in a job interview is essential and in this blog I explain how you can use the STAR acronym to best effect
by Emily Bal 06 Jul, 2021
I'm often asked what I charge and I'm told how expensive coaching can be. In this blog I explore what that means and why it's all relative.
by Emily Bal 28 May, 2021
Colour analysis is knowing which shades of colour look best on you. Here I explain more and why it's so important.
by Emily Bal 31 Jan, 2021
My eight top tips for creating confidence in interviews
by Emily Bal 24 Jan, 2021
An affirmation is a positive statement. An assertion that something is true. It should inspire and motivate you and attract what you want.
by Emily Bal 19 Jan, 2021
Visualisation and manifestation are really powerful mindset tools. If you can see what you want every day then, subconsciously, things will start to happen. A vision board gets your ideas, dreams and aspirations out of your head and brings them to life in full technicolour.
by Emily Bal 06 Jan, 2021
Reflecting is a really important tool to help you move forward. I do it every year and this year, with all its twists and turns, was no different. These are my thoughts on 2020, a truly extraordinary year.
by Emily Bal 13 Dec, 2020
Annual reviews aren't just for work and I say now is the time to put yourself first and prioritise what you really, really want in life. Before it's too late.
by Emily Bal 30 Nov, 2020
When was the last time you checked in with yourself and asked what's going well, wasn't not going so well, what am I learning and what is my next priority? Checking in at the end of every month is a great habit to get into and here I show you how.
More posts
Share by: